MSc Business Analytics
University of Surrey
Business analytics, statistics, machine learning, forecasting, optimisation, and electricity-market research.About
Growth-minded analytics across marketplaces, marketing, and data products
I work across commercial growth, marketplace operations, campaign measurement, forecasting, and practical machine learning tools. The common thread is decision quality: clearer signals, better experiments, stronger seller performance, and measurable growth.
Operating model
Business questions first, analytical depth behind them
My work sits between business, data, product, and experimentation. I translate ambiguous commercial questions into sharper metrics, campaign designs, test structures, forecasts, and decision-support tools.
I avoid treating analytics as reporting alone. The goal is to help teams decide where to invest, how to measure impact, which sellers to prioritise, and what to launch next.
Education
Business analytics and computer science foundation
BS Computer Science
COMSATS
Computer science, databases, programming, analytical systems, and practical data foundations.